chemists

5 Ways Digital Marketing Can Make Science More Interesting

Science can be pretty interesting. But when scientists try to market their work to the youth and public, it can often come across as dry and dull. As a result, more and more students are being steered away from getting involved in the scientific field. In 2016, STEM education advocate AmGen Foundation shared the results […]

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construction site

How Technology Is Transforming the Construction Industry

As technology rapidly evolves, the construction industry is changing with it. With new tools and methods becoming available, the way projects are planned and executed is growing. This has both positive and negative effects on the industry. On the one hand, construction is becoming more efficient and accurate; on the other hand, some jobs are

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women wearing red

The Role of the Digital World in Your Company Branding

Did you know that your company branding is not only represented through your traditional marketing materials such as your website, logo, and print advertisements? Your branding is also communicated through the digital world, including social media channels and search engine results. That’s why it’s so important to ensure that all of your online presence represents

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eco friendly company presenting

Updated Ways to Keep Your Business Environmentally Friendly

Businesses are under increasing pressure to be environmentally responsible. Consumers are more aware of their purchases’ impact on the environment, and they are increasingly choosing companies that align with their values. To stay competitive, businesses must find ways to reduce their environmental impact. There are many ways to do this, and in this article, we’ll

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Business Human and Robot hands in handshake. Artificial intelligence technology Design Concept

Five Ways AI is Affecting Digital Marketing

Artificial Intelligence is continuing to advance at a rapid pace. Recent upgrades include the development of artificial intelligence that can independently learn how to perform specific tasks and the ability to create realistic 3D images and videos. These new capabilities can revolutionize a wide range of industries, including healthcare, transportation, and manufacturing. For example, AI-enabled

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