July 2019

Group of people using their smartphones

The Environmental Effects of Smartphone Creation and Disposal

For some people, buying a new smartphone is a treat. They get to keep up with the latest digital trend, experience the wonders of the newest technologies, and showcase their delightful digital purchase. Thanks to the ever-advancing field of information technology, smartphones are becoming a necessity rather than an accessory in today’s society. New technology […]

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businesswoman working on laptop and making calls

Things that Small Businesses Overlook Online

Customers online only want one thing: easy access to information. They want to search for a service and find a business that offers what they need. Naturally, they’ll check out the top results first. The difference between these results is how they attract potential clients to make them click through to their website. This is

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Innovative Strategies: Why Over-the-top Advertising is Worth It

According to an article by eMarketer, the number of over-the-top (OTT) video service subscribers may rise to 181.5 million this year, comprising 54.7 percent of the total population in the country. These numbers indicate that more viewers prefer watching through online streaming sites than on traditional cable TV. As consumers of online video streaming increased, paid

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Big Picture Planning: The Pivotal Role of Vendor Management

The services provided by partner companies can make or break an enterprise in the long haul. Vendor management plays a crucial role in maximizing company efficiency while reducing long-term costs through fair agreements with companies to keep. Vendor management plays a critical role in ensuring both quality and value from suppliers and service providers. The

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Small Business Management Tips & Tricks They Didn’t Teach You in Business School

Say you just got out of business school and decide it’s time to start your venture and a few months in you begin to wonder whether what you learned in school bears any merit. While most people will be tempted to close shop and opt for employment, there are a few tricks you can master

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